Your customers are the core of your business, so it is in your business’s best interest to do all it takes to retain their attention and involvement. There are so many ways to strengthen the bond between your business and your customers. This article is...
The growing popularity of texting makes it necessary to learn the rules of professional etiquette in this area. Else, you’ll be portraying a bad image for yourself and your business. There’s more to sending professional SMS than avoiding the usual textual...
On the face of it, cold text messages seem like a great idea. Compared to email, SMS open rates are staggeringly high. Research firm Gartner, for instance, found that mass text messaging open rates were as high as 98 percent which compares to a paltry 20 percent for...
Brief History of VoIP VoIP stands for “Voice over Internet Protocol” and is a way to make phone calls (and send text messages) over the internet. As the internet developed, it was quickly realized that there was a need for communication methods to evolve...
What is an SMS? A regular text message that only includes characters and doesn’t have any file attached is called an SMS. SMS stands for “Short Message Service,” and it is called this because text messages used to have a limit of 160 characters on...