Restaurant Texting System

Restaurant text messaging offers great benefits for restaurant owners because of how fast & effective this form of marketing is. Overall, text messages enjoy an open rate of well over 98%, so even if millennials aren’t your target audience you can be sure that your messages will be received and opened. More importantly, branded text messaging has a 45% response rate! This means almost half of your customers will respond to your messages if your message includes your brand or company name.

Unlike other forms of traditional marketing, such as television commercials or newspaper ads, using SMS messages is a quick, measurable & cost-effective way to interact with your loyal customers.

Keeping in mind that 64% of consumers think businesses should contact them via text messages more often. Restaurant owners should be taking advantage of this by sending text message alerts about special events, changing dining hours, or any other information they would like to share with their guests.

With only 13% of organizations using text messaging to their advantage, you can gain that edge on your competition and take your restaurant to the next level!

Imagine what this means for any promotions you want to offer your customers. If you text your promotion out to 500 of your loyal customers, you can expect nearly all of them to at least open and read your message and you can expect half of them to respond to your offer, that’s roughly 250 responses!

If even 30% of the people that responded accept your promotional offer, then you’re looking at 75 extra purchases that you generated with a simple text message offer!

In this difficult economy, more restaurants have adapted to take advantage of text messaging to promote specials, new menu items or events and it’s quickly becoming the standard in the restaurant and bar industry.

Imagine what this means for any promotions you want to offer your customers. If you text your promotion out to 500 of your loyal customers, you can expect nearly all of them to at least open and read your message and you can expect half of them to respond to your offer, that’s roughly 250 responses!

If even 30% of the people that responded accept your promotional offer, then you’re looking at 75 extra purchases that you generated with a simple text message offer!

In this difficult economy, more restaurants have adapted to take advantage of text messaging to promote specials, new menu items or events and it’s quickly becoming the standard in the restaurant and bar industry.

You can quickly get signed up with our texting platform in just 5 minutes. All you have to do is pick your plan, provide a few details about your company and you’re all set to start sending your first text message marketing campaign.

Set up campaigns that are specific to the category of subscriber you want to send a message to. For example, you can segment your subscribers into lists based on group membership such as students, promo customers, repeat customers, etc. Need to reach students to promote your latest student special? No problem you can send out a quick text to the students that opted in to your texts with just a few clicks.

Once you know what group of subscribers you need to communicate with, it’s time to craft your text message campaign. Our platform allows you to plan your campaign weeks in advance with automated follow-up text messages that go out at a scheduled date and time that you decide.

Make sure to promote the keywords you just set up everywhere that your restaurant markets and promotes itself.

You should be displaying the keyword and your dedicated texting number on every piece of direct mail, flyers, bulletin board, social media profiles, and voicemails to make sure your subscriber list continues to grow and more importantly so your restaurant can continue growing its sales!

To help segment your subscribers you should create a campaign keyword that allows future subscribers interested in a particular promotion or event at your restaurant to signup to your list using that keyword to place them in the correct list.

For example, you could encourage your customers interested in live entertainment to text ‘ENTERTAIN’ to your dedicated texting number to get signed up to text reminders of upcoming live music gigs or events at your bar or restaurant.

This way you won’t annoy all of your subscribers with irrelevant messages and make sure everyone is up to date with the information they are specifically interested in.

Make sure to promote the keywords you just set up everywhere that your reaturant markets and promotes itself. You should be plastering the keyword and your dedicated texting number on every piece of direct mail, flyers, bulletin board, social media profiles, and voicemails to make sure your subscriber list continues to grow and more importantly so your restaurant can continue growing it’s sales!

Once all the set up is out of the way all that’s left to do is to get started texting your now growing list of text message subscribers. Make sure you make use of the best practices when sending text messages. See below for details.